brandmy bicycle Claim your slice
$20,000 of the bike still open

Your logo.
On the fastest Giant.
Forever.

A rolling billboard on a Giant Propel Advanced SL 0, a $12,500 aero race bike. From $230. Your bid is your share of the frame, for the life of the bike.

0 on the bike Printed vinyl Until the bike retires
$0 of $20,000 claimed
0%

Hits $20,000 and the board closes forever. If it never fills, every backer is refunded in full.

21 zones

Every surface a real team bike sells.

21 of 21 still open, from $230. No price list was typed by hand: each zone costs what its print area and its share of the road are worth, and the 21 of them add up to the $20,000 that closes the board.

Frame

11 open

Down tube, upper

17 × 7 cm

Open

The widest carbon on the bike, angled straight at anyone the bike rides past.

$2,120 10.6% of the bike
Take this zone

Down tube, lower

17 × 7 cm

Open

The half nearest the cranks. The panel every side-on race photo catches.

$2,120 10.6% of the bike
Take this zone

Top tube, front

16 × 4 cm

Open

Eye level when the bike is parked and in every over-the-shoulder shot.

$960 4.8% of the bike
Take this zone

Top tube, rear

14 × 4 cm

Open

The panel the rider reads on every ride, right under the saddle nose.

$840 4.2% of the bike
Take this zone

Seat tube, upper

12 × 4 cm

Open

A clean stamp directly behind the rider, framed by the seat stays.

$660 3.3% of the bike
Take this zone

Seat tube, lower

10 × 3.5 cm

Open

Just above the bottle cage, in the middle of the frame triangle.

$480 2.4% of the bike
Take this zone

Head tube

8 × 5 cm

Open

The badge position. Small, central, and the first thing a cyclist looks at.

$550 2.8% of the bike
Take this zone

Seat stay

15 × 2.5 cm

Open

A long thin strip on the rear triangle, best for a wordmark.

$440 2.2% of the bike
Take this zone

Chain stay

16 × 3 cm

Open

Low and close to the road. The panel that shows in low angle photos.

$560 2.8% of the bike
Take this zone

Fork blade

12 × 3 cm

Open

The leading edge of the bike, first into every frame and every headwind.

$470 2.4% of the bike
Take this zone

Fork crown

6 × 3 cm

Open

A compact mark where the fork meets the frame.

$230 1.2% of the bike
Take this zone

Wheels

4 open

Front rim, upper

24 × 5 cm

Open

A 65 mm deep carbon rim. It turns roughly 500 times per kilometre.

$2,060 10.3% of the bike
Take this zone

Front rim, lower

24 × 5 cm

Open

The second panel on the front wheel, opposite the first.

$2,060 10.3% of the bike
Take this zone

Rear rim, upper

24 × 5 cm

Open

The wheel every rider behind this bike stares at for hours.

$2,060 10.3% of the bike
Take this zone

Rear rim, lower

24 × 5 cm

Open

The second panel on the rear wheel, opposite the first.

$2,060 10.3% of the bike
Take this zone

Cockpit

4 open

Handlebar

12 × 3 cm

Open

On the drops, in shot for every photo taken from the front.

$390 2% of the bike
Take this zone

Stem

7 × 3 cm

Open

The small plate the rider looks at for the entire ride.

$230 1.2% of the bike
Take this zone

Saddle

10 × 3 cm

Open

The side of the saddle, level with the riders in the wheel behind.

$330 1.7% of the bike
Take this zone

Seatpost

8 × 3.5 cm

Open

An aero post above the frame, clear of everything around it.

$310 1.6% of the bike
Take this zone

Finishing kit

2 open

Crank arm

14 × 2.5 cm

Open

It moves the whole ride. Impossible to miss in video.

$380 1.9% of the bike
Take this zone

Bottle

8 × 8 cm

Open

A full wrap bottle, handed around at every cafe stop.

$700 3.5% of the bike
Take this zone

Live preview

See your brand on the bike before you pay a cent.

Type your name, click a zone, watch it land on the frame. What you see here is what the sign shop prints.

Down tube, upperDown tube, lowerTop tube, frontTop tube, rearSeat tube, upperSeat tube, lowerHead tubeSeat stayChain stayFork bladeYOUR LOGOFork crownFront rim, upperFront rim, lowerRear rim, upperRear rim, lowerHandlebarStemSaddleSeatpostCrank armBottle

Click any zone on the bike. Type your brand to see it land.

What the sign shop prints

6 × 3 cm · Blue vinyl

Your logo

2. Pick the vinyl

3. Pick your spot, 21 still open

Frame

Wheels

Cockpit

Finishing kit

A compact mark where the fork meets the frame.

Fork crown$230

1.15% of the bike, priced by print area and how much of the road sees it.

One payment, for the life of the bike. If the goal never fills, everyone is refunded in full.

Who owns the bike

This board lives here forever, while the bike races IRL.

$0 claimed · $20,000 left

# Sponsor Paid Share of the bike Claimed
1 + Your logo here $20,000 left 100% now?

Bids stack. Pay again any time to grow your share. Minimum $230.

The cockpit

Where is your logo today?

Group rides, race days, mountain passes, commutes in traffic. Every ride is logged, and every kilometre is your logo moving past people at eye level.

Distance ridden

0 km

Climbing

0 m

Rides

0

Top speed

0 km/h

No ride logged yet. The first one goes up here the day the bike rolls out.

The story

It gets stuck on. It rides. It never comes off.

01

You pick

A zone on the frame and a number. Down tube, deep rims, top tube. Your bid is your share of the bike.

02

It gets printed

Real vinyl, cut and laminated by a sign shop, stuck on carbon. Not a render. Visible the same week.

03

It rides

Race days, group rides, mountain passes, city traffic. The tracker logs every kilometre your logo covers.

04

It stays

No monthly campaign, no renewal. The logo stays on the bike until the bike itself retires.

Questions

The real ones.

Is this real? +

Yes. One Giant Propel Advanced SL 0, a real printed vinyl wrap, ridden outdoors for real. The tracker section logs the actual rides, and the board shows every sponsor who paid.

What am I buying? +

A share of the bike as a billboard. Your bid over $20,000 is your share of the frame. Bigger share, bigger and better-placed print.

For how long? +

For the life of the bike. There is no monthly fee and no renewal. The vinyl goes on and stays on until the bike is retired or destroyed.

Can I grow my share? +

Yes. Bids stack. Pay again any time and your total is your share; your print grows or moves to a better zone at the next reprint.

What if the $20,000 never fills? +

Everyone is refunded in full. The goal either fills and the board closes forever, or it does not and nobody pays for a half-finished billboard.

What if the bike crashes? +

Crashes are part of racing and part of the story. If the frame is written off, the campaign ends with it; that is what "the life of the bike" means.

Can my artwork change? +

Once per reprint, yes. Send a new logo and it goes on at the next wrap refresh, as long as it is your brand and not someone else’s.

Why a bike and not a billboard? +

A billboard stands still and gets ignored. A race bike moves at eye level through crowds, cafes, races and photos, and this one is the fastest thing Giant makes.

One bike.
Then it is over.

$20,000 closes the board forever. Miss the goal and every backer gets a full refund. There is no second bike.

Claim your slice